Salama Mohamed is an influential Emirati figure in Dubai, celebrated for her authenticity and resilience. As a TikTok star, businesswoman, and advocate for self-acceptance, she has won the hearts of many in the region.
As the CEO and Founder of Peacefull, Mohamed is transforming the beauty landscape by promoting inclusivity and self-love. Launched in 2021, her skincare line celebrates diverse skin types with gluten-free, fragrance-free, and cruelty-free products. Peacefull is not just a brand; it’s a movement gaining recognition and accolades, positioning itself as a strong contender in the beauty industry.
Her rise to prominence began on TikTok, where she has garnered over 170,000 followers by sharing insights into her family life, beauty tips, and genuine experiences. Mohamed was also ranked #11 in Forbes’ Top Women Entrepreneurs, establishing her as a powerful role model for anyone pursuing their dreams. Her journey is particularly inspiring given her experience with vitiligo, which causes patchy skin colour. Rather than conceal it, Mohamed embraces her uniqueness, encouraging others to love their skin as it is.
Balancing her thriving career with being a devoted mother to two young boys, Mohamed frequently shares joyful moments with her family. She is not just an entrepreneur; she’s a beacon of inspiration, reminding everyone to embrace their individuality and shine brightly. Salama Mohamed’s story exemplifies how passion and authenticity can create a meaningful impact in the lives of others.
Follow Salama Mohamed on Instagram @salamamohamed.
