WOW: Pandora has pledged to become carbon-neutral in the next five years
Jewellery brand Pandora has pledged to reduce emissions and ultimately become carbon neutral by 2025, it has been announced.
The brand has joined the Science Based Targets initiative, a leading corporate collaboration for climate change action, and will use renewable electricity at its manufacturing facilities in Thailand, and reduce emissions.
The CEO, Alexander Lacik said: “Addressing climate change is one of the greatest challenges facing the world today, and as a large global company we have an obligation to contribute to the necessary solutions. Responsible business practices such as recycling of materials and waste have always been part of Pandora’s way of operating, and we now commit to ambitious targets to reduce our carbon emissions and help drive sustainability in the jewellery industry."
Pandora will implement a number of energy-saving measures and significantly expand its use of renewable energy.
Longer term, the company plans to increase its own production of solar power, currently providing 3% of the facilities’ electricity.
For remaining unavoidable emissions, estimated at less than 5% of total emissions, Pandora will buy carbon offsets.
Pandora currently uses recycled metals and man-made stones, which have significantly lower environmental footprints than mined metals and stones.