Urban Decay announces collaboration with Gwen Stefani!
Urban Decay is all about beauty with an edge, boundary-breaking cosmetics created by makeup junkies, for makeup junkies. From their insane shade range and high-performance products to their award-winning packaging, everything Urban Decay does is feminine, dangerous and fun.
Now, UD is bringing that edgy approach with their first-ever celebrity designer collaboration, Gwen Stefani. The UD Gwen Stefani Eyeshadow Palette includes Gwen's must-have shades of eyeshadow, 12 of which are new, and three are from the UD shadow collection. With a range of neutrals and a few jewel tones to mix things up, it is Gwen’s go-to kit to achieve her most iconic looks.
The palette was inspired by Gwen’s love of black-and-white graphic prints and antique gold accents. The singer also handpicked most of the shade names, which were inspired by her songs and there’s also a nod to No Doubt's Magic’s in the Makeup on the palette’s huge mirror. Each Eyeshadow in the palette features the Pigment Infusion System, the blend of ingredients that gives every shade its velvety texture, rich colour and serious staying power
The Urban Decay Gwen Stefani collection launches 1 January, and will be available through Sephora GCC.