The launch of funky LA jewellery brand Melody Ehsani on SIVVI.COM
Our one-stop online shop for all things fabulous, SIVVI.com is a fast-fashion Dubai Based online retailer that offers unique and exciting labels from around the world. And as if we needed an excuse to love it even more, this month sees the launch of a cult, cutting-edge jewellery label all the way from LA. The online brand retailer is now introducing jewellery designer Melody Ehsani, making SIVVI.com the first retailer to this brand in the Middle East.
The LA born Persian designer, who specialises in bold colourful accessories with a twist, already has an impressive following, including Rihanna and Beyoncé as well as impressive collaboratins with international powerhouses Reebok and Mac.
The designer’s aesthetics are inspired by her passion for music, art and fashion and Melody’s aim wasn’t to become a new look on the scene, but instead to give fashion a “new voice”. We think she’s done just that, but why don’t you check it out for yourself?