The Broadway musical based on the life of pop icon Cher is set to close this summer due to falling ticket sales.
The Cher Show opened to mixed reviews in December, and although it went on to win two Tony Awards earlier this month - Best Leading Actress in a Musical for Stephanie J. Block for her portrayal of the Believe hitmaker, and Best Costume Design of a Musical for the singer's longtime designer Bob Mackie - the accolades haven't done enough to boost the box office.
As a result, the curtain will fall on the production for the final time at the Neil Simon Theatre on 18 August, after 296 regular performances.
However, fans will still have the opportunity to watch The Cher Show, which is co-produced by Cher herself, as crewmembers will take the musical on a U.S. tour in the autumn of 2020.
The Cher Show, which features songs from the performer's back catalogue, isn't the only casualty of the post-Tony Awards period - the stage adaptation of King Kong is also set for an early closure, as are The Prom, Gary: A Sequel to Titus Andronicus, and Hillary and Clinton.