Purple Reign

Celebs opt for berrylicious locks
Monday , 08 August 2011
Jessie J.
Jessie J.
Actress Amanda Seyfried
Actress Amanda Seyfried

We may still technically be in summer, but if you want to get a head start in the new season beauty stakes, stock up on purple prettifiers! A huge trend on the autumn/winter catwalks, and the inspiration for Tom Ford’s totally volcanic new Violet Blonde fragrance (how awesome does Lara Stone look in the campaign ?) purple, eyes, lips, nails and even hair were a huge runway trend. With Hollywood quick to catch on, everyone from Amanda Seyfried to Leighton Meester have been trialling the look – but none more so than British pop babe Jessie J, who stepped out with a newly dyed violet do and matching lippy this week. What a purple princess!