New Dubai Theme Parks Set to Net Dhs3.6 Billion a Year
Dubai's planned theme parks could generate as much as Dh3.67bn a year, according to the Dubai-based property agent Team Leisure.
The National reported, "Several ambitious theme parks planned for the vast Dubailand development on the outskirts of the city were shelved after running into funding problems even before the onset of the 2008 financial crisis. But rebounding confidence in the emirate's tourism and property markets is encouraging developers to take a fresh look at the market. Universal Studios is earmarked for Sheikh Mohammed bin Rashid City by Emaar and Dubai Holding, while Sheikh Mohammed's own development company Meraas plans to develop five theme parks in Jebel Ali."
Team Leisure revealed, "Our research shows that at Disney World Florida the average spend per head is around US$90 per head. It is not unreasonable to assume that by the time the parks are complete the average spend on these parks will be around $100 per head. At Disney World the published ticket price is $90 but the average ticket spend is usually about half that because people purchase multi-day passes and other discounts for children and so forth. However, we found that they then spend another $45 or so on food and beverages, bringing that average spend up again. I would expect the parks in Dubai to be similar."