Kiehl's Teams Up With Zoolander 2!
Could this be the most fun collection to date? Kiehl’s Since 1851, the official beauty partner for Zoolander No. 2, has joined forces with the film’s star Derek Zoolander in the noble fight against aging. The skincare experts know a thing-or-two about aging gracefully, which is why the 165 year-old company and legendary male model are a match made in wrinkle cream heaven.
To celebrate the film’s upcoming release, Kiehl’s has introduced two limited-edition Kiehl’s x Zoolander2 gift boxes - a carefully curated selection of iconic Kiehl’s products, one for just men and one that's unisex.
“We are thrilled to partner with Derek in the release of his latest film Zoolander No. 2,” shares Cheryl Vitali, General Manager of Kiehl’s Worldwide. "Derek has always expressed a great passion for having ridiculously good-looking skin so we felt it was a natural fit to collaborate with him in launching limited edition Kiehl’s x Zoolander2 sets for men and women. We also wanted to support his film and share this exciting project with our customers.”
Additionally, customers will have the opportunity to give their best ‘Blue Steel’ while visiting Kiehl’s locations worldwide. Select stores include a life-size Derek Zoolander cut-out that customers can snap photos with, and upload to social media using the hashtag #zoolander2kiehls and #KiehlsME.
To further celebrate the film’s momentous release, the duo will unveil a top-secret project this month that promises to leave a permanent beauty mark on the world for centuries to come - so watch this space!