Katie Holmes is the New Face of Bobbi Brown

The ex Mrs Tom Cruise is going places! Katie Holmes has signed on for the top endorsement deal
Wednesday , 05 September 2012
Katie Holmes is the New Face of Bobbi Brown
It's Katie for Bobbi

Katie Holmes has inked a deal to become the first face of Bobbi Brown Cosmetics. Confirming the news, Katie said, "Bobbi, the person, is very much what her makeup line stands for… no fuss, down to earth and real."

She added, "Makeup makes me feel glamorous. My mom always told my sisters and me to never be afraid of makeup because it enhances what is there and can help hide your flaws, which we all have."

Katie is no stranger to lending her face to fashion and beauty brands. The 33-year-old star has appeared in advertisements for Garnier Lumia hair colour, Coach leather goods, and clothing retailer The Gap.

Katie also has fashion label Holmes & Yang with business partner and friend Jeanne Yang. The pair are preparing to showcase the brand's spring 2013 ready-to-wear collection on September 12 during New York Fashion Week.

Holmes & Yang are reportedly showing their sartorial offering at the famous NYFW tents at the prestigious Lincoln Centre.

“This is a big deal for Katie to show in the tents, under the full attention of the fashion editors and the glare of the media scrutiny. They could have done a small show elsewhere, so this proves she and Jeanne are very serious about their business,” a source revealed last month.