Faces beauty brand is changing its name to Wojooh. The word which means faces in Arabic will soon appear on shop fronts and packaging in all its UAE stores.
The change comes as the brand aims to engage with its primarily Arabic shoppers, and they feel the new name is more engaging to its market, the majority of which speak Arabic as a first language. According to Wojooh the makeover is a reflection of their pride at being part of the dynamic Middle Eastern region, a celebration of the region’s truly remarkable and beautiful Arab women and a step ahead towards the future.
Woojah is a Middle Eastern brand, so understands the region’s needs and wants. With the new look comes new products which will embrace local ingredients. Wojooh will continue to offer its unique one-to-one service with customers, helping with your every need.
Look out for the new look which will be coming to all Wojooh stores over the next couple of months.