Emirati Female Weightlifter Amna Al Haddad is in Ray-Ban's The Order of Never Hide
Fiery-spirited 23-year-old Emirati female weightlifter Amna Al Haddad has been training for the 2016 Olympics in Rio – and if she qualifies – will be the first ever UAE female to represent the country at the Olympics.
It's just the kind of spirit that's a perfect fit for The Order of Never Hide - www.ray-ban.com/orderofneverhide - a viral worldwide campaign which requires participants to complete a set of 5 challenges on the official Ray-Ban website. Anyone who registers becomes part of the Order of Never Hide, a clan of like-minded, expressive individuals who take pride in their individuality. Users who complete all 5 challenges are entered in a draw to win a trip to London for the Order’s 2014 Underground Party to celebrate their brave, bold, Never Hide spirit. There will be one winner from the UAE or KSA. Amna represents the Tough as Leather challenge in the Middle East
If you were in need of a major dose of inspiration, this is it. Amna’s Tough-As-Leather attitude will remind you to scratch that ‘im’ off ‘impossible’ and keep your eyes on the prize.