The Business of Being Anna

Shannon Wylie explores the Wintour wonderland
Tuesday , 26 April 2011
The Business of Being Anna

From the big screen to the front cover of a magazine, Anna Wintour is the Editrix chameleon who continues to conquer on her own terms. Or so it seems. So is her latest fashion play about column inches or a model moment? Appearing on the front cover of the April 2011 issue of WSJ dressed in Prada and her signature Chanel shades, the article reveals the well documented tennis-playing, match-making, fashion-forecasting 61-year-old woman that she is. Plus a little more.

While the article reveals little new about the American Vogue Editor-in-Chief, it highlights her ever expanding mother-hen profile leading us to question... is she just out to promote the latest issue of her publication or slowly letting slip intricate details of her next powerful fashion play? From pairing off Harvey Weinstein and Bernard Arnault to introducing Baz Luhrmann and Carey Mulligan (which lead to the 21st century adaption of The Great Gatsby), Anna is the confidant behind film and fashion’s most powerful – even when few others believed in her from the beginning.

It seems even when Anna wasn’t calling the shots, she was carefully moulding her foray into fashion nonetheless. “I worked for American Harper’s Bazaar. They fired me. I recommend that you all get fired. It’s a great learning experience,” Anna told a group of New York college students recently. Among other advice Anna was also told she’d never understand American fashion. To think where would fashion be without Anna? Luckily for us, this mastermind won’t have us guessing for long.