Kai, eh? Because following in the baby-naming footsteps of a woman whose nose famously fell off - Eastenders' Daniella Westbrook - is always a good idea?

Or simply because "it sarnds exotic, innit'?

Who knows? But by going on recent trends however, what we do know is that after the birth of Kai Wayne Rooney, guaranteed that name will be sky-rocketing up the baby name charts faster than you can say ‘chav'.

Currently the 68th most popular boy's name in the UK, baby name-watchers (nope, we're not sure how one becomes one of those either!) are now salivating at the prospect of whether Coleen and Wayne's "exotic, innit" choice will match the success of Myleene Klass's pick of Ava for her daughter - which saw the name jump from 34 to 19 in the charts - or Charlotte Church's daughter Ruby, whose name now claims the second spot on the ‘most popular' list.

All of which begs the question, should we change the name of the list from ‘Most Popular Baby Names' to ‘Parents Most Likely To Have Zero Imagination And Be Embarrassingly Reliant On Celebs For Lifestyle Guidance'?