Why? Could BARACK OBAMA be any cooler?! As dim-bulb PARIS HILTON declares GORDON RAMSAY to be the UK Prime Minister, Barack, who let’s face it, what with all that Iraq business and sorting out the economy-type stuff to think about has a lot more on his plate than little ol’ Princess Heirhead, still proved he’s as down with the kidz as a pair of those trainers with the skates in the heel.

After being told in an interview by Matt Lauer, “You got replaced by Jess Simpson” on the cover of US Weekly, the Pres didn’t skip a beat, saying, “Who’s in a weight battle, apparently. Oh well!”

You just know he soooo sneaks a peek at Sasha and Malia’s gossip mags when the girls are at school. ‘Spect, Mr President.